Product image 1

Rolex

Rolex Datejust 31mm Pink 278384RBR

4.8 (40 reviews)
SKU: RO-574In Stock

Ask for Price

Tax included. Complimentary worldwide shipping.

This Oyster Perpetual Datejust 31, crafted in Oystersteel and white gold, features a pink diamond-set dial and is fitted with a Jubilee bracelet.

Quantity:
1
10 available

Free Shipping

5 Year Warranty

30-Day Returns

Pink Dial

A Watchmaking Technique

The pink dial showcases refined watchmaking craftsmanship, enhanced with diamonds set in 18 ct gold settings. Its elegant appearance is elevated by the signature sunray finish used across the Oyster Perpetual collection, creating delicate and dynamic light reflections.

This effect is achieved through masterful brushing techniques that form fine grooves radiating outward from the centre of the dial, producing a perfectly structured surface.

As light moves across these engravings, it is evenly diffused, creating a subtle glow that shifts naturally with wrist movement. Once the sunray finish is complete, the pink colour is applied using advanced Physical Vapour Deposition (PVD) or electroplating methods.

A final protective layer of varnish enhances depth, shine, and durability, completing the dial with a smooth, polished finish.

Diamond-Set Bezel

A Sparkling Symphony

The diamond-set bezel reflects the refined artistry of Rolex gem-setting, where skilled craftsmen meticulously carve precious metal to create perfectly shaped seats for each gemstone. Every diamond is carefully placed, precisely aligned, and securely set in gold or platinum.

Beyond the intrinsic quality of the stones, true beauty lies in the precision of execution—the exact alignment of height, orientation, and position, as well as the balance of proportions and the refined finishing of the metalwork.

The result is a harmonious composition of light and brilliance, where every detail contributes to a sparkling symphony that enhances the watch and captivates the wearer.

White Rolesor

A Meeting of Two Metals

White Rolesor brings together two distinct materials in perfect harmony: gold and Oystersteel. Gold is valued for its natural lustre and nobility, while Oystersteel provides strength and exceptional reliability.

Combined, they form a balanced union that enhances both durability and elegance, uniting technical performance with refined aesthetics.

A signature Rolex creation, Rolesor has been used since the early 1930s and was trademarked in 1933. It remains one of the key pillars of the Oyster Perpetual collection, representing the seamless blend of contrasting yet complementary qualities.

The Jubilee Bracelet

Supple Comfort and Timeless Design

The Jubilee bracelet combines refined craftsmanship with advanced engineering, offering exceptional comfort, durability, and precision. Its design, development, and production involve high-technology processes, while each bracelet and clasp undergoes strict testing to ensure reliability and performance.

Alongside technical excellence, every component is carefully inspected by eye to guarantee flawless aesthetics and impeccable finishing.

Created in 1945 for the launch of the Oyster Perpetual Datejust, the Jubilee bracelet features a distinctive five-piece link construction. Its supple design ensures a smooth and comfortable fit on the wrist, making it a lasting symbol of elegance and refined watchmaking.