Rolex Datejust 31mm Silver 278343RBR

Silver Dial

Refined Craftsmanship and Timeless Radiance

The silver dial reflects elegant watchmaking artistry, enhanced with a large Roman numeral VI set with 11 diamonds. Its sophisticated design is elevated by the signature sunray finish, a hallmark of the Oyster Perpetual collection that creates soft and refined light reflections.

This effect is achieved through precise brushing techniques that form fine grooves radiating outward from the center of the dial, resulting in a perfectly structured pattern.

As light moves across these engravings, it is evenly diffused, producing a subtle glow that shifts naturally with wrist movement. Once the sunray texture is complete, the silver tone is applied using advanced Physical Vapour Deposition (PVD) or electroplating methods.

A final protective layer of varnish is then added, enhancing depth, brilliance, and durability while giving the dial a smooth, polished finish.

Diamond-Set Bezel

A Sparkling Expression of Fine Craftsmanship

The diamond-set bezel reflects the artistry and precision of Rolex gem-setting, where each gemstone is carefully selected and precisely positioned to create a radiant and harmonious design. Skilled gem-setters meticulously shape the precious metal to form perfectly crafted seats for every stone.

With the expertise of master jewellers, each diamond is individually placed, accurately aligned, and securely set in gold or platinum to achieve perfect balance and brilliance.

Beyond the quality of the stones themselves, true beauty lies in the exact alignment, consistent height, precise orientation, and refined proportions of each setting, along with the meticulous finishing of the metalwork.

The result is a luminous and elegant composition that enhances the watch with exceptional sparkle, creating a captivating harmony of light and craftsmanship.

Yellow Rolesor

A Refined Fusion of Two Precious Materials

Yellow Rolesor combines two exceptional materials in perfect harmony: gold and Oystersteel. Gold is admired for its warm lustre, elegance, and noble character, while steel is valued for its strength, durability, and reliability.

Together, these metals complement each other seamlessly, creating a balanced fusion of luxury and resilience in a single, sophisticated design.

Rolesor is a signature Rolex concept that has been part of the brand’s heritage since the early 1930s and was officially trademarked in 1933. Today, it remains a key pillar of the Oyster Perpetual collection, symbolizing timeless design and enduring craftsmanship.

The Jubilee Bracelet

Elegant Comfort and Precision Craftsmanship

The Jubilee bracelet is designed to deliver exceptional comfort, flexibility, and refined elegance on the wrist. Its creation involves advanced technology in the design, development, and production of Rolex bracelets and clasps, all of which undergo strict testing to ensure durability, precision, and long-lasting performance.

Alongside technical excellence, every component is also carefully inspected by eye to guarantee flawless aesthetics and impeccable finishing quality.

Originally introduced in 1945 for the launch of the Oyster Perpetual Datejust, the Jubilee bracelet features a distinctive five-piece link design. Its supple construction ensures a smooth and comfortable wearing experience, making it one of the most elegant and recognizable Rolex bracelets.