Rolex Day-Date 36mm Pink 128236

Pink Dial

Refined Watchmaking Technique

This elegant dial is set with 10 baguette-cut diamonds and enhanced by a sunray finish that creates soft, radiant reflections across its surface. The effect is achieved through expert brushing techniques, forming fine grooves that extend outward from the center.

These delicate engravings evenly diffuse light, producing a subtle glow that shifts with the movement of the wrist. After the sunray finish, the pink hue is applied using advanced methods such as Physical Vapour Deposition or electroplating, while a final layer of varnish adds depth, shine, and a perfectly refined finish.

Fluted Bezel

The Signature of Rolex Craftsmanship

The fluted bezel is one of Rolex’s most iconic design elements, representing a perfect blend of heritage, precision, and elegance. Originally, the fluting served a functional purpose—allowing the bezel to be securely screwed onto the case to maintain water resistance.

This same pattern was used on the case back, which was fitted using specialized Rolex tools for a secure seal. Over time, the fluted design evolved into a distinctive aesthetic feature. Today, crafted in platinum on the Day-Date 36, the fluted bezel stands as a symbol of luxury, refinement, and timeless Rolex identity.

Platinum

The Noblest of Metals

Platinum is one of the rarest and most prestigious metals, admired for its natural silvery-white brilliance and exceptional luminosity. Known for its density and strength, it also offers remarkable resistance to corrosion and wear, making it ideal for high-end timepieces.

Despite its durability, platinum is soft and highly malleable, requiring exceptional skill to shape and polish. Rolex exclusively uses 950 platinum—an alloy made of 950‰ pure platinum—carefully crafted in-house by expert metalworkers to ensure unmatched quality and refinement.

The President Bracelet

The Ultimate Expression of Refinement

The President bracelet showcases Rolex’s expertise in precision engineering and refined design. Its development combines advanced technology with rigorous testing to ensure exceptional durability, performance, and long-lasting quality.

Each detail is carefully inspected to achieve a flawless finish. Introduced in 1956 with the Oyster Perpetual Day-Date, the bracelet features its iconic semi-circular three-piece links and is crafted exclusively from the finest precious metals, delivering outstanding comfort, elegance, and timeless sophistication.