Rolex Day-Date 36mm White 128239

Fluted Bezel

A Rolex Signature

Originally functional—designed to screw the bezel onto the case for waterproofness—the fluting of the Oyster bezel mirrors that of the case back. Over time, it evolved into an iconic aesthetic feature. Today, the fluted bezel in gold is a true mark of distinction on the Day-Date 36.

White Dial

Limitless Freedom

Lacquer allows intense colour and a smooth finish. Six thin layers are applied on a brass base, followed by a colourless varnish for depth and shine. Once polished, the dial is ready for pad printing and appliques, showcasing refined craftsmanship.

18 ct White Gold

Commitment to Excellence

Rolex casts the highest quality 18 ct gold in its own exclusive foundry. By blending silver, copper, platinum, or palladium, it creates yellow, pink, or white gold. Only the purest metals are inspected and shaped with meticulous care, reflecting Rolex’s excellence from the very source.

The President Bracelet

The Ultimate Refinement

Created in 1956 for the Oyster Perpetual Day-Date, the President bracelet features semi-circular three-piece links for unmatched comfort and elegance. Crafted from carefully selected precious metals, its design and production undergo advanced technological and meticulous aesthetic inspections.