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The Oyster Perpetual Day-Date 40 crafted in platinum, featuring a blue ombré dial, fluted bezel, and President bracelet.
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Fluted Bezel
Originally functional, the fluted bezel screwed onto the case to ensure waterproofness, mirroring the case back’s fluting.
Over time, it evolved into an iconic aesthetic feature. On the Day-Date 40, the fluted bezel in platinum now stands as a mark of distinction and elegance.
Blue Ombré Dial
The ombré dial transitions from a coloured centre to deep black at the edges, reflecting a design Rolex first introduced in the 1980s and relaunched in 2019.
Crafting this concentric gradient requires expert application of black lacquer to ensure a perfectly harmonious transition from colour to darkness.
Platinum
Platinum is rare, striking in silvery whiteness, and highly luminous, with exceptional corrosion resistance.
Despite its density, it is soft, elastic, and malleable, making machining and polishing extremely
challenging. Rolex uses 950 platinum, meticulously crafted in-house by expert metalworkers for its finest timepieces.
The President Bracelet
Rolex designs, develops, and produces its bracelets and clasps using advanced technology, with each component undergoing stringent testing.
The semi-circular three-piece links of the President bracelet, created in 1956 for the Oyster Perpetual Day-Date, combine supreme comfort with elegance and are always crafted from carefully selected precious metals.
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