Rolex Datejust 28mm Diamond Paved 279135RBR

Diamond-Paved Dial

Exceptional Brilliance and Craftsmanship

The diamond-paved dial reflects the refined artistry and precision of Rolex gem-setting. Each timepiece is adorned with carefully selected precious stones, including diamonds and other fine gemstones, chosen for their clarity, brilliance, and quality.

Expert gemmologists first hand-select stones of the highest standard, using both experience and advanced analytical tools to ensure exceptional quality. These gemstones are then entrusted to skilled gem-setters who place each stone individually by hand with remarkable precision.

Every gem is aligned to within hundredths of a millimetre, ensuring perfect symmetry, balance, and harmony across the dial. This meticulous process guarantees maximum brilliance and a flawless finish.

The result is a radiant dial that reflects light with exceptional intensity, showcasing the highest standards of craftsmanship and attention to detail.

Diamond-Set Bezel

A Sparkling Symphony of Craftsmanship

The diamond-set bezel reflects the refined artistry and precision of Rolex gem-setting. Each gemstone is carefully selected and then individually set by skilled artisans who sculpt the precious metal to create a perfectly shaped seat for every stone.

Like master craftsmen, gem-setters position each diamond with exceptional precision, ensuring perfect alignment, balance, and harmony. The stones are then securely fixed into their gold or platinum settings for lasting strength and brilliance.

Beyond the quality of the diamonds themselves, every detail contributes to the final result—consistent height, precise orientation, perfect spacing, and finely executed metalwork. Together, these elements create a radiant and seamless composition that enhances the watch with timeless elegance.

18 ct Everose Gold

An Exclusive Innovation

18 ct Everose gold is a proprietary pink gold alloy developed and patented by Rolex. Created in the brand’s own foundry, it was specially engineered to preserve the lasting beauty and warm tone of pink gold over time.

Introduced in 2005, Everose gold maintains its distinctive colour and brilliance even after years of wear. This unique alloy is used across Rolex Oyster Perpetual models in pink gold, reflecting a commitment to innovation, durability, and refined elegance.

The President Bracelet

The Ultimate Expression of Refinement

The President bracelet is one of the most prestigious designs in Rolex craftsmanship. Traditionally crafted in solid gold or platinum, it is designed to deliver exceptional elegance, comfort, and a refined wrist presence.

Its structure features a concealed attachment beneath the bezel, creating a smooth and uninterrupted transition between the case and bracelet for a perfectly integrated look.

A modern concealed Crownclasp, opened via a hinged Rolex crown, adds both practicality and sophistication, completing the design with a clean and luxurious finish.